Guides

Knowledge for more customers

Practical tips on marketing, websites and automation — explained clearly, without the jargon. For businesses in the Niederrhein region and beyond.

Visibility6 min read

Your first 20 Google reviews: a guide for local businesses

Stars decide who gets the call. How businesses in the Niederrhein region and beyond collect genuine reviews systematically — without begging and without cheating.

27 August 2026Read more
Social media7 min read

A month of Instagram in four hours: the content plan for restaurants

Regularity beats perfection. How hospitality businesses prepare four weeks of content in one morning — and afterwards only have to publish.

26 August 2026Read more
Web design6 min read

Restaurant websites: the seven things guests are actually looking for

Most hospitality websites show everything except what the guest came for. A sober list of what belongs on the home page — and what doesn't.

25 August 2026Read more
Marketing7 min read

What does marketing cost for a small business? An honest answer

Why there is no price list for this question — and which factors actually determine the price. So you can judge a quote before you request one.

24 August 2026Read more
Marketing6 min read

More guests for your restaurant: 7 ways to win customers online

Full tables instead of empty chairs: how restaurants in the Niederrhein region and beyond win new guests online — from Google and Instagram to their own website.

10 August 2026Read more
Automation5 min read

Full diaries for hair salons, practices & service businesses

Why online booking — and a digital assistant that answers calls automatically — is worth real money for businesses in the Niederrhein region and beyond.

3 August 2026Read more
Visibility5 min read

Google Business Profile: the free customer magnet for local businesses

The most important free step towards being found locally — for businesses in the Niederrhein region and beyond. How to set it up properly.

27 July 2026Read more
Advertising6 min read

Meta Ads or Google Ads? What really pays off for small businesses

The honest comparison for small and medium-sized businesses in the Niederrhein region and beyond — when each kind of advertising is worth it, and how not to burn your budget.

20 July 2026Read more

Let's talk

Write to us and let's have a first call

  • Rouwen Maxim Platzer-Wiesner
  • Noah Schneider
  • Niklas Gerling

Your contacts in the Niederrhein region